0Presentation Slides can ADD or DETRACT from your message.
Which to use? Text vs. Images
The Goal of All Communication;
Visual, Written, or Spoken, is the same.
We want the recipient(s), as quickly as possible to: GET IT!
They may not agree with Everything you say.
They may not agree with Anything you say.
However, if they don’t GET IT! There can’t be a meaningful conversation going forward.
If I say the word Apple. You probably don’t see the letters A-P-P-L-E
You probably see something Round, Red, and with a Stem.
Let’s try another example.
Kiwi Fruit (black text on a white background.)
Kiwi Fruit (a beautiful, color picture of a Kiwi cut in half.)
Let’s compare like the Eye Doctor does.
Better? Kiwi Fruit Text, then, Better? Image.)
Again.
Better? Kiwi Fruit Text, then, Better? Image.)
No one ever says, “Go back to that Black Text on a White Background! I can’t wait to go to the store to buy some Kiwi Fruit!”
“See what I mean!”
“I know. I’m explaining why images are better than text, and I’m using text.”
“It’s the nature of using slides to demonstrate this”
“Bottom Line We think in terms of Images!”
Want to be a better Presenter? Get this FREE Speaker’s Template Here!
https://nosweatpublicspeaking.com/go/freespeakerstemplate/
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About the Author
Fred E. Miller is a speaker, a coach, and the author of the book,
“No Sweat Public Speaking!”
Businesses, Individuals, and Organizations hire him because they want to improve their
Networking, Public Speaking, and Presentation Skills.
They do this because they know:
Speaking Opportunities are Business, Career, and Leadership Opportunities.
They also know:
We perceive really great speakers to be Experts.
Perception is reality, and we like to work with Experts.
He shows them how to:
Develop, Practice, and Deliver ‘Knock Your Socks Off Presentations!’ with –
NO SWEAT!
Services:
- Keynote Speaker
- Workshop Facilitator
- Breakout Sessions
- Public Speaking and Presentation Coaching
Topics:
- Lessening The Fear of Public Speaking with – NO SWEAT!
- Crafting Your Elevator Speech, Floor by Floor with – NO SWEAT!
- Speaking Opportunities are Business, Career, and Leadership Opportunities.
- We are All Self-Employed!
Fred E. Miller
Fred@NoSweatPublicSpeaking.com
nosweatpublicspeaking.com
https://www.amazon.com/author/fredemiller
314-517-8772
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6 Comments
Fred, You’re content is fantastic! Every time I get a No Sweat Public Speaking email, I read every word and watch your slide sets and videos. For years I’ve seen only terrific and informative content!! All of what you provide is directly transferable to my work environment. Thank you!
To further your point, when you used the text Apple, I thought of my iPhone…Not even the fruit. That said, there are several studies I have run across that say pictures AND words are more effective than either one alone (when used properly).
David,
Thanks for your kind words, and taking time to post them!
Tripp,
You always have something of value to add to my posts.
Thank you for your expertise!
Dear Fred
I am a trainer and I always look forward to ur mails and tips.Ur tips have helped me to pass it on to many.Thanks a lot.There is no end to learning new tips and keep trying new methods and u have always managed to give new ideas and unique approach to public speaking
Regards
Pradeep
Thank you for the kind words, Pradeep, and taking time to post them!