Non-Verbal Communication Speaks
Louder than Words

No Sweat Public Speaking - Non-Verbal CommunicationThe Non-Verbal Communication you deliver will trump
What you say and How you say it – EVERY TIME!Audio

For instance, if I say, “I really am enjoying being here at your event,” but continually look at my watch and have an expression on my face that says “I’m bored and wish I were somewhere else,” what is the message I am sending?

The audience, if they’re paying attention to your physical presentation, will not believe the words you just spoke.

Some will remember the famous Kennedy-Nixon Debates in 1960.  The younger, handsome Kennedy won by most who watched the debate on television.  Nixon had a heavy beard and wore a five o’clock shadow.  He also sweated quite a bit where Kennedy’s forehead remained dry.  Those folks who only heard the debate on the radio, and had no picture of the contestants, unanimously gave the win to Nixon, whose verbal communication skills triumphed over Kennedy’s.

The combination of Content and Delivery must be in sync.  If not, Delivery trumps Content.  On the Delivery side of the equation, if the elements are not “on message,” Non-Verbal trumps Verbal.

It is important speakers be aware of this.  For various reasons, they may unconsciously feel differently about a subject than the message they are delivering.
Example: A PR spokesperson defends an oil leak for his tanker client, but is personally outraged by the damage to the environment. If not making themselves aware of this difference, they may involuntarily tip their hand and let their personal feeling get out through an element of their Non-Verbal communication.

Non-Verbal Communication includes:

  • Eye Contact
  • Facial Expressions
  • Gestures
  • Posture
  • Body Movement

Also important is your appearance and the non-verbal message this conveys.  Appearance includes personal grooming and the attire you wear.  All must be in sync with the content of your message.  If not, you’re giving the audience mixed messages, and they’ll accept the non-verbal.

Any one of these, when not in sync with the content and verbal delivery, will throw the audience off and they’ll “Believe what they See!”

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About the Author
Fred E. Miller is a speaker, a coach, and author of the book, “No Sweat Public Speaking!”
Businesses and individuals hire him because they want to improve their
Public Speaking and Presentation Skills.
They do this because we perceive really great speakers to be Experts.
Perception is reality and we rather deal with Experts.
They also know: Speaking Opportunities are Business Opportunities.
Opportunities are Career Opportunities.
He shows them how to Develop, Practice and Deliver Knock Your Socks Off Presentations! with –
No Sweat!

Fred E. Miller
[email protected]



Photo Credit – Arjan Almekinders



  1. Ron Rogers

    As I read this piece, I couldn’t get this out of my mind. “Non-Verbal (TRUMP) trumps Verbal. 🙂 Nice article. Keep up the good work!

  2. April Harris


    Great tips! I’ve “hit” some serious bumps in the road for my non-verbals. Frankly, my facial expressions had absolutely nothing connection to what I was thinking at the time. You are right, non-verbal communication trumps verbal communication every time. Thanks for making public speaking—No Sweat!

    I will have to do some serious schedule juggling to make it to your book launch. Congratulations!

  3. Post
    Fred E. Miller

    TRUMP’S Mouth trumps TRUMP, doesn’t it, Ron?

    Thanks for visiting and the comment!

  4. Post
    Fred E. Miller


    You have a fantastic smile that immediately puts the audience at ease.

    A smile is a non-physical hug; when you give one, you get one right back!

    Thanks for visiting and taking time to comment!

  5. Brandon Harris

    Completely true, your non verbals are SO much louder than your verbals. I don’t even think you need verbals in a lot of cases, you could literally be a mute, but if your body language is perfection in human form, people will wonder who you are, or what you’re about. Great post, keep ’em rollin’!

  6. Post
    Fred E. Miller


    Ever watch a professional mime?
    You’re 100% correct.

    Thanks for visiting and taking time to comment.

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