0Three-Legged EXPERT Stool! (This post is a continuation of the previous post. The Audio is the combination of both posts.) Leg #2 - Writing The perception of someone who writes articles and books is they are an EXPERT! Just as a good Speaker's Talk must be Heard, and preferably seen, to be perceived as an EXPERT!, a Read More
Personal Branding
Part I: Be Seen as an EXPERT! Build a. . .
0Three-Legged EXPERT Stool! Picture This: You’ve sent out a resume, or, if you’re self-employed, a proposal. You get a call from the recipient and they say, “Bob, I’ve got your resume/proposal here, and it looks excellent. I’ve visited your web site and that looks good, also. We’re interested, but I want to know more Read More
Your Introduction – Write Your Own!
oYour Introduction: Write Your Own! The Introduction is an Integral Part of Your Presentation. The Introduction Sets the Stage for the Presenter. The Introduction is the Speaker's Responsibility to write. The Introduction should be delivered by the Emcee as if They wrote it! The Introduction is NOT Your Bio! Read More
EVERYONE Needs a Great Elevator Speech!
OCraft Your Elevator Speech, Floor by Floor with - NO SWEAT! A Great Elevator Speech Clearly Tells the Audience: Who You Are! What You Do! A Great Elevator Speech Clearly Articulates this Information, Succinctly, and with an Impact. Possible Outcomes Know what you do and want to have a conversation Read More
Your Elevator Speech – ALL Floors!
o ALL Floors of the Elevator Speech! Transcript Now it's time to go up ALL the Floors. These are the floors I would deliver to an audience, a large audience, or more than one. Then we're going to do the Eighth Floor. That's the one we use if it's a One-On-One situation. Follow me on each of these floors! We're Read More
Your Elevator Speech – Second Floor!
O What You Do! Transcription Fred Miller, NO SWEAT Public Speaking! Here's the second floor of my eight floor Elevator Speech. What do you do? Here's mine: I'm a Speaker, Coach, and an Author. Three very simple words: easy to understand. However, they do beg the questions: "What do I speak Read More
Your Elevator Speech – First Floor!
O Your Name! Transcript: Fred Miller, NO SWEAT Public Speaking! Here’s the first floor of my eight floor Elevator Speech. Your Name! I’m Fred Miller. Now, I have a very simple name. Easy to pronounce; easy to remember. I have a friend, Mike Ramatowski. My advice to Mike is to say, “I’m Mike!” Read More
Your Credentials Should Be. . .
) Presented Before Each Presentation! An audience attends events to learn something. They rightfully want great value for the time and money they are investing to sit in on a presentation. They like to watch and listen to Speakers who are Experts on a subject. The question sometimes arises, “Why is this person making a Read More
NO SWEAT Personal Branding: More. . .
B Personal Branding Components! The first of this series, NO SWEAT Personal Branding, noted EVERYONE is Self-Employed. We should promote ourselves through Personal Branding. The previous column addressed the first two components: Have a great Website and an iTunes Podcast Channel. This post, and successive ones, will Read More